The song's accompanying music video was directed by Chris Marrs Piliero and was released February 25, 2011. The video co-stars actor James Van Der Beek, who plays Kesha's nemesis. Piliero and Kesha came up with the video's concept and is intended to be simplistic, a video that is cool and random. Reception of the video by critics was positive, with the mid-video dialogue scene's humor being highlighted.
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